Fractional CMO

This partnership is best for small to mid-size companies ready to invest in strategic marketing leadership. In this role, I function as your company’s CMO on a part-time schedule, driving the high-level strategy, planning, overseeing execution, and managing/mentoring a small marketing team. I’ll be involved in business leadership discussions to ensure full GTM alignment, and the cost saved by investing in a Fractional CMO can be used on other strategic resources that are critical in getting the marketing strategy off the ground.

Learn More About Fractional CMOs

Ongoing Consultant

This partnership is best for companies needing consistent, ongoing support for your brand but without the need for a true Chief Marketing Officer. The specific type of support may evolve over time, but this provides consistency and an “always on” engagement to function as an extension of your team.

Project-Based

This partnership is best for ad-hoc projects for smaller companies, and can be purchased as a standalone engagement or as an add-on to an “Ongoing Consultant” monthly retainer engagement. Project examples may include:

• Rebranding initiatives or website refreshes

• Content to support a new product/service launch

• System implementations: marketing automation, CRM, sales enablement cloud, etc.

Strategy Sessions

This option is typically for small business leaders wearing many hats, allowing us to discuss existing challenges, future growth plans, and ways to integrate strategic marketing to achieve those goals. For many companies, this consulting session is helpful in understanding whether or not they should invest in a Fractional CMO or Consultant partnership.